Campus enters North-East India market; opens first exclusive store in Guwahati
Spanning 1046 sq. ft., the new store showcases Campus’ latest collection of modern and trend-forward footwear
Customers can avail exciting sale offers Shop for 2499 or above and get Bella Vita perfume free, Shop for 3999 or above and get backpack free
Guwahati, Rongili Barta: Campus, one of India’s leading sports and athleisure footwear brands, has entered North-East market with the opening of their first exclusive store in Guwahati*. This strategic market expansion aligns with the brand’s commitment to enhancing customer reach and delivering an exceptional omni-channel experience.
The new store, spanning 1046 sq. ft. showcases the latest Campus collections including stylish and functional footwear for both men and women. Customers can explore a diverse range of sneakers, performance shoes, and limited editions. To celebrate the launch and ensure value-driven shopping experiences, Campus is offering enticing inaugural promotion: ‘Shop for 2499 or above and get Bella Vita perfume free, Shop for 3999 or above and get a backpack free’. The offer provides customers with an excellent opportunity to experience the brand’s high-quality and on-trend, fashionable footwear at attractive prices.
Speaking on occasion, Mr. Nikhil Aggarwal, CEO and Whole Time Director, Campus Activewear Ltd. said, “The launch of our Guwahati store marks another milestone in our strategic expansion across key markets. This expansion demonstrates our dedication to enhancing customer accessibility and providing a seamless shopping experience. As we witness strong market demand, we are accelerating our growth plans to solidify our position as India’s preferred sports and athleisure footwear brand. This new store exemplifies our commitment to building a robust omni-channel presence that connects us with our valued customers.”
With the addition of this store, Campus now operates 297 exclusive retail outlets nationwide, reflecting the brand’s rapid and strategic growth. Recent store openings in key markets have significantly expanded the brand’s reach, making it more accessible to a wider customer base.
As Campus continues to focus on strengthening its position as the go-to destination for trend-conscious customers seeking both style and functionality, it also continues to inspire the youth to express themselves with the fashion choices they make.
Customers can visit the store on all days. Campus shoes are also available at www.campusshoes.com as well as across e-commerce fashion and market places.
*Address: Manipuri Basti, Bijita Complex, GS Rd, Manipuri Rajbari, Paltan Bazaar, Guwahati, Assam 781007
About Campus Activewear Ltd.
Campus is one of India’s largest sports and athleisure footwear brands in terms of value and volume in Fiscal 2021. In 2005, Mr. Hari Krishan Agarwal, with his acumen, skill, and innovative thinking, started a never-to-end revolution in the footwear industry with Campus Activewear. Today, the flagship brand ‘Campus’ has emerged as one of India’s biggest domestic sports and athleisure footwear brands, offering a diverse product portfolio for the entire family. With the changing market dynamics, Campus has sustained its focus on product design and innovation by facilitating access to the latest global trends and styles through a fashion-forward approach. With over 23,000 retail touchpoints, 297 company exclusive outlets, a website (campusshoes.com), and being one of the top brands available on e-commerce portals, Campus has secured its pan India presence while capturing the imagination of millions of people across Omni-channel platforms. The brand offers multiple choices across styles, colour palettes, price points, and an attractive product value proposition making Campus, an aspirational brand, especially for young adults, everyday performers, and fashionistas. Strengthening the brand’s leadership position in India, Campus was listed on NSE and BSE on 9th of May 2022.